Wednesday, 21 January 2009

If You Must Buy Website Traffic

In the last post we talked about why buying traffic to your sites is not such a great idea. And highlighted the loopholes in buying traffic

But are there are reliable, ethical sources of traffic that can be bought. If you must buy traffic what are the options open to you?

Pay per Click: Absolutely definitely hundred percent legitimate. And you will never get penalized for this. With a well worded PPC campaign, you can start getting traffic to your site withing 15 minutes of setting it up. Obviously you pay for every single visitor that gets to your site via your PPC ad and they may not convert. PPC can also quickly become rather expensive so before doing any PPC I advice you get some training. Now there are several PPC services out there but the two major players are Google AdWords and Yahoo search marketing. I think investing some money in learning about AdWords is money well spent. I use this free course when I decided to go into PPC. Gave me the basics which gave me a good platform to build on.

Ezine Adverts: Not sure that advertising in ezines converts as well as it did a couple of years ago, but if you want to get your advert in front of people interested in a particular niche, then advertising in a popular ezine in that niche would be one way to go about things

Personally I think that free traffic via the search engines is the ultimate source of visitors that convert. Obviously It takes time to build your search engine ranking to the level where you get a significant number of visitors consistently but the bottom line is SEO should be one of your key skills as an affiliate marketer.

I guess I am supposed to recommend an SEO guide here

This article, On Page Search Engine optimization, should get you started

Till next time

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