Saturday 24 October 2009

About the make money online niche

A lot of newbies find out about affiliate marketing and run out and build their own affiliate marketing site. And the most popular niche among newbies is... make money online

And you can understand the excitement they feel on finding this wonderful new business and the challenge of affiliate marketing. Heaven knows I was really excited when I got into affiliate marketing.

And the make money online niche is profitable and exciting and has a lot going for it. It's one of my niches

But for a newbie, a non marketing niche should be a serious consideration. And there are lots of untapped potentially profitable niches out there.

The reason for encouraging newbies to go into niches other than the affiliate marketing niche or make money online niche is simple

There are people who have been marketing online for many years and whose level of expertise is way beyond that of newbie. And a lot of them are into the affiliate marketing or make money online niche.

As a newbie, you really need to learn the basics and learn them well if you have any hope of competing with these guys.

The time investment and skill required is a huge obstacle for the newbie to overcome before they can expect to make any money in the make money online niche

But if you are into another not so competitive niche, chances of making some money are higher. It is earnings that keep you motivated.

Once you are making a significant amount of money in other niches, then you are in a position of authority i.e. you know what works and have made it work.
It is then that you should start your own 'make money online' website or blog.

Had to write this post because a lot of comments in the forums are from disappointed newbies in affiliate marketing. You click on their signature link and it takes you to a website or blog in the make money online niche.

No wonder they think affiliate marketing does not work

Thursday 15 October 2009

Page rank versus SERPs position

So which is more important to a niche marketing webmaster. Page rank or search engine results page position

Every so often in the forums people post about losing page rank, or how to get a higher PR or why their PR is still zero or 1

And my standard answer is 'How is the site doing in the SERPs?'

You see page rank is important. After all it is the measure of how important or relevant your website is. But PR does not automatically mean traffic. And for those of us into affiliate marketing via niche sites, it's traffic that is crucial to our business.

By all means, if you are planning to sell a website, then the PR is crucial. And flipping websites is a thriving business online.

Or if you want to sell links from your webpages, then again the PR is vitally important. Selling a link from a PR 7 page will get you more than from a PR 3 page in the same niche

But for those of us who are niche marketers, it's search engine resuts page [SERPS] position that really matters.

When someone searches for a certain phrase in Google or Yahoo or Bing, they tend to view the first few websites in the results returned. It is here that you want your website to be listed. Your position in the SERPs. That's what you need to focus on.

You want to get your webpages to appear in position 1, 2 or 3 of the SERPs for a bunch of keywords relevant to your content. It takes on page SEO. It takes getting relevant content. It takes having the lots of unique content. But when you get there, then the traffic does come flooding in.

Sunday 4 October 2009

My Dwindling Obsession with Do follow backlinks

Any webmaster wanting traffic is involved in getting do follow backlinks to their sites. At least they should be.

And do follow backlinks are crucial if you want to rank well in the search engine results pages for your niche terms

So we go commenting on other people's blogs and seeking out forums to participate in especially targeting those with do follow attribute

But something has been niggling at the back of my mind about this

I tend to comment on blogs that have posts that I am interested in. And posts to which I have something useful to add. No follow or not. So over time I have accumulated a bunch of backlinks to my different sites.

Now the niggling thought is this.

Apart from search engine traffic, the greatest source of traffic to my sites have been from links on no follow sites or blogs.

I know which sites do follow using this software

I think the message is get your required quota of do follow backlinks. But participating in sites with no follow attribute also has it's rewards